What we can do for you
track conversion ratesmeasure, record and optimise e-commerce transactions via conversion rate tracking.
mobile strategydevelop a mobile-friendly digital strategy by analysing your website data for how mobile usage differs from other site users
remarketingusing analytics tools we can help owners re-engage customers who have visited the site before and show interest in your products
Google certifiedThe team’s lead SEO consultant is Google Certified in Web Analytics.
contact usContact us and find out more about our web analytics services.
MVT – multi variable testing
An example of a service the SEO can provide is the multi-variable (or multivariate) test, which can boost the conversions on your site and drive your visits into successful sales. MVTs allow you to optimise your website by testing different versions of your landing page and identifying the elements that are more effective at driving conversions. You can eliminate guesswork by proving the effectiveness of different calls to action, copy, colours before launching your campaign or a new version of your website.
This test is carried out for a determined period of time (minimum 3 months) and tracks the interaction of visitors with different versions of your site. This is valuable to improve the usability on your site and diminishing goal abandonment rates.
Multi Variable Testing is a useful tool for e-commerce sites to detect how the online sales process can be improved. It is also important for companies whose websites have different country versions as some elements change from culture to culture and a layout that can work well in one country might not be very effective for users in other parts of the world.
MVT can optimise your site pages resulting in more customer conversions and enhance user experience on your site